Privacy policy
This Privacy Policy describes how the “Site” or “we” collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
Contact
After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by email.
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
• Device information
o Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
o Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
o Disclosure for a business purpose: shared with our processor WordPress.
o Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
• Order information
o Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
o Source of collection: collected from you.
o Disclosure for a business purpose: shared with our processor WordPress.
o Personal Information collected: name, billing address, shipping address, payment information (including credit & Debit card number & UPI Address.
• Customer support information
o Purpose of collection: to provide customer support.
o Source of collection: collected from you though the website.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
• We use WordPress to power our online store. You can read more about how WordPress uses your Personal Information here: https://www.Wordpress.com/legal/privacy.
• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
• We will share your details with courier partners for best services. (Name, Email, Phone & Address).
Behavioral Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
• We use WordPress Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other WordPress merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with WordPress Audiences, through which other WordPress merchants may make offers you may be interested in.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
• FACEBOOK – https://www.facebook.com/settings/?tab=ads
• GOOGLE – https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.
Using Personal Information
We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.
Cookies
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We use the following cookies to optimize your experience on our Site and to provide our services.
Cookies Necessary for the Functioning of the Store
Name Function Duration
_ab Used in connection with access to admin. 2y
_secure_session_id Used in connection with navigation through a storefront. 24h
_Wordpress_country Used in connection with checkout. session
_Wordpress_m Used for managing customer privacy settings. 1y
_Wordpress_tm Used for managing customer privacy settings. 30min
_Wordpress_tw Used for managing customer privacy settings. 2w
_storefront_u Used to facilitate updating customer account information. 1min
_tracking_consent Tracking preferences. 1y
c Used in connection with checkout. 1y
cart Used in connection with shopping cart. 2w
cart_currency Used in connection with shopping cart. 2w
cart_sig Used in connection with checkout. 2w
cart_ts Used in connection with checkout. 2w
cart_ver Used in connection with shopping cart. 2w
checkout Used in connection with checkout. 4w
checkout_token Used in connection with checkout. 1y
dynamic_checkout_shown_on_cart Used in connection with checkout. 30min
hide_Wordpress_pay_for_checkout Used in connection with checkout. session
keep_alive Used in connection with buyer localization. 2w
master_device_id Used in connection with merchant login. 2y
previous_step Used in connection with checkout. 1y
remember_me Used in connection with checkout. 1y
secure_customer_sig Used in connection with customer login. 20y
WordPress_pay Used in connection with checkout. 1y
WordPress_pay_redirect Used in connection with checkout. 30 minutes, 3w or 1y depending on value
storefront_digest Used in connection with customer login. 2y
tracked_start_checkout Used in connection with checkout. 1y
checkout_one_experiment Used in connection with checkout. session
checkout_session_lookup Used in connection with checkout. 3w
checkout_session_token_<<token>> Used in connection with checkout. 3w
identity-state Used in connection with customer authentication. 24h
identity-state-<<token>> Used in connection with customer authentication. 24h
identity_customer_account_number Used in connection with customer authentication. 12w
Reporting and Analytics
Name Function Duration
_landing_page Track landing pages. 2w
_orig_referrer Track landing pages. 2w
_s WordPress analytics. 30min
_Wordpress_d WordPress analytics. session
_Wordpress_s WordPress analytics. 30min
_Wordpress_sa_p WordPress analytics relating to marketing & referrals. 30min
_Wordpress_sa_t WordPress analytics relating to marketing & referrals. 30min
_Wordpress_y WordPress analytics. 1y
_y WordPress analytics. 1y
_Wordpress_evids WordPress analytics. session
_Wordpress_ga WordPress and Google Analytics. session
customer_auth_provider WordPress analytics. session
customer_auth_session_created_at WordPress analytics. session
The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.
Do Not Track
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
Complaints
As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.
Last updated: [03-April-2024]